Friday, October 29, 2010

BULL SHIT!

I'm so sick of it.

Saturday, October 9, 2010

Why we hate Internet ads

I'm listening to Pandora radio while quietly doing homework with a friend at 9:03 PM in her Science Lab. The music seamlessly transitions from song to song. I am hard at work concentrating on my History text when an ad for Dunkin Donuts comes on. The voice on the radio, or internet radio, rather, describes a breakfast sandwich. He uses adjectives like mouth-watering, and melted in front of even more breath taking words like sausage and cheese. I am now distracted.

Why are we so bothered by internet advertisements? While we may not enjoy television commercials we still sit through them. Whereas with Internet ads, whether they be pop-ups or banners, we HATE them. I will go so far as to say "hate," because I don't think it's just me that feels personally invaded when a pop up comes up on my screen. I'd like to rip the head of the nearest living thing when I have to sit through an long ad in order to play a fucking time waster of a game.

When we are on the Internet we are there for a purpose. Whether it is for something like doing homework on a school website, researching a topic for a paper, or going to addictinggames.com to play Bloons or hulu.com to catch up on 30 rock... you are there to do something. When you are participating in an activity and taking time out of your day to do something specific you do not want to be distracted away from that task. Even if you are doing something inconsequential such as an online video game, you don't want to have to click away an ad for house ware appliances.

Watching television is completely passive. You choose your show and then you sit there and don't have to do anything. With the internet it is the opposite. You are consistently active.

Internet advertising is still in it's infancy. It is incredibly few and far between that we see an internet advertisement that actually grabs our attention enough to venture off into the land of that ads website. We are not only completely un-interested in internet advertisements, we don't trust them.

It is going to be very interesting to see how this new way of reaching the people with products will develop. Right now almost all advertising on the internet is push advertising. You have no choice but to see it. They have no choice but to make their ad this way because the ones that are pull advertising we don't trust enough to pursue it.

This will definitely change in the coming years. I can't wait to see it happen. As a creative advertising major and one that is not a stranger to social media the internet... I'm going to be living in this world. I better start thinking.

Thursday, October 7, 2010

Caffeine induced honesty. Suck it, America. (America has nothing to do with this blog)

People will always think they know the reason why I made the decision to come to VCU. They probably don't. Here is really why i decided to move to Richmond, VA.

In January of 2010 I took a risk. I consciously decided to go to VCU in Richmond, VA. I did this for multiple reasons.

One being that I had grown incredibly tired of Christians. Going to a private christian college of about 1,700 students total in MA for a year and a half wiped me the heck out. A lot of the people were fake and I needed diversity. I needed realness. I needed the exact opposite of what I had been experiencing. I also REALLY REALLY didn't want to live at home while going to school. As much as NY Film Academy would have been great, it would require a two hour commute 6 or 7 days a week and then ultimately going to St. John's to finish my degree. Those factors alone were enough to not make the commitment to NYFF.

I really didn't have a preference for any other schools. The schools that I had to choose from all seemed fine to me. I felt like I had multiple paths I could go down and each one seemed like it would be perfectly fine. I didn't feel like this because I was indifferent to going back to school... it's pretty much the opposite. All i wanted was to get back into school so I could be in the college environment, meet people, and get my degree.

I wanted adventure. I love having these different life experiences of living in Boston, going to a christian college, taking a year off from school and more. Richmond, VA was something I had never experienced before. Being on 95-S period was completely foreign to me. Now I can say that I've lived in Richmond, VA. I've experienced the people here.

I took a risk coming here. I didn't come here out of ignorance and being blinded by love. I came here fully aware of what could happen and would most likely happen eventually. And I still decided to come. And I wouldn't have it any other way.

I've learned a lot about myself and about people. I have no regrets throughout the past few years of my life. Well... one regret may be not punching that bitch Stephanie straight in the face. Other than that though I feel like I really enjoy who I've become. I know who I am, I love who I am, and I LOVE being single. People can keep on telling themselves that I came down here for a boy, but I know it's not true.

I took a leap of faith and I'm glad I did. Richmond, Virginia is my home. Whether or not I have a boyfriend here.

SUCK IT.

Sunday, October 3, 2010

If you're not scared of us already, men... you should be.

I'm a girl and I'm scared of us. Girls are very cunning and scheming. While boys are playing with robots and making gun noises when they're younger, girls are playing with barbies. We're learning about social skills and hierarchies because you have two barbies and only one ken doll. And trust me... both barbies want that ken doll.

Guys are fairly straight forward. It seems as though not a whole lot of brain power goes into how they act with each other. Girls on the other hand... We construct our social circle and how we act within it very carefully. Everything we do, everything we say to other girls is for a particular purpose. It's almost completely innate! It's something you simply have to do when you're a female trying to make it in this world. This world where every chick always brings along their bestie to the parties they get invited to, or even just to hang out with people. No one goes alone anywhere anymore. You're always with a posse.

Now, that being said, when us chicks agree on something... It's then deemed law. You love pumpkin pie and I love pumpkin pie? Pumpkin pie rocks. You like that beer and I like that beer? That fucking beer is the best. You hate when people are fake and I hate when people are fake? I HATEEE fake people.

Everyone loves talking to people who likes some of the same things and can relate with them about how they feel about something. It seems to be a bit more exaggerated with girls, though. Maybe we really do like being dramatic...

Whatever it is... these commonalities we share fuel us. Depending what it is that we're agreeing upon, it fuels us to the very core for the short while it's prevalent in our lives.

So, boys... I understand why you may be scared of us at times. I would be too if I were in your shoes. While I may be scared of girls too, at least I understand them. You on the other hand... have NO idea.

Men of Richmond, may the force be with you.